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  • mphelstrip

Valentine's Day Re-Invented

14 February is Valentine’s Day, celebrated in many parts of the world as the day on which we send a card to the person we love, or would love to love.

But this year in particular I have noticed many cynical comments in the press urging us to forgo Valentine’s Day, downgrade it to just a regular day. One online florist even took out an advert saying that they would not be delivering red roses.

The message seems to be to forget about cards and flowers and chocolates – it’s all too much effort and too commercialised and we’re all too ‘knowing’ for that sort of thing anyway.

And surely we have spent so much enforced time over the past 12 months with the ones we love that the novelty has worn off.

Is this true?

Do we only love the ones we love if we limit the amount of time we spend with them?

And what about all those people we love but haven’t been able to spend time with, possibly since the last Valentine’s Day?

Instead of closing down Valentine’s Day, I am making a plea for the day to be bigger, stronger, better than it has ever been in the love stakes.

Expand your Valentine’s love to all those that you have been missing during the pandemic, as well as all those that you have been fortunate enough to share space with during that same period.

Take a moment, several moments, to remember how much the people you love really mean to you. And take some moments to show them.

That may well be in the form of a card, a box of chocolates, a bunch of red roses. Or it may be in the form of a phone call, a walk, a meal cooked with love.

Let’s celebrate Valentine’s Day as a day when we celebrate love.

Who can be cynical about that?



Michelle Helstrip


DRUVA Yoga Therapy & Wellbeing


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